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Ed Miliband – a concerning report

November 20, 2011 14 comments

An Ipsos MORI poll in January 2011 had it that 11% of the public liked Ed Miliband but disliked the Labour party, while 20% did not like Ed but did like the Labour party.

In this period Miliband’s total “likeability”, according to the pollsters, was the same as Michael Howard’s in April 2008.

Over the period between October 2010 and February 2011 the proportion of the public who were dissatisfied with Ed almost doubled from 22% to 43%.

Furthermore, the polls picked up a lower “don’t know” percentage than is typical of an opposition leader. This means that many more people have an opinion on the leader of the opposition, today, and according to polls it has been negatively placed.

YouGov, for the Sunday Times, have today revealed another uncomfortable figure that shows Ed Miliband’s “well figure” of 26% equaling the lowest he’s seen.

The percentages for David Cameron have increased by 2% while Ed has dropped 4%. And yet, this month’s ComRes online poll for the Independent on Sunday and Sunday Mirror shows Labour to be leading the Tories by 4% – signalling no change for Labour, but a drop of 2% for the Tories.

The perception of Ed Miliband has changed very little over the year. While the Labour party tops polls, particularly now the cuts are starting to bite (despite the majority of the public, according to other polls, saying they agree with the Coalition’s economic policy – though whether they agree with this being frontloaded onto the frontline remains to be seen), Ed Miliband himself is not being trusted by the public.

More disagree today that Ed Miliband would be better protecting jobs than they did in April and January this year, and less agree today than they did in January and April.

On other points of note, most people agree that there is a class system today, while fewer see themselves as working class. Ipsos MORI made a damning statement looking at the Labour party vote in the last election saying a “working class” party, given the percentage of people who identify as such, and the percentage of those people who vote, is not feasible anymore. So perhaps the squeezed middle strategy was right, and so too the appeal against predatory capitalism?

Whatever your thoughts, it is not working for Ed, the figurehead of these moves.

Nothing other than concern can be said for these results. We cannot believe everything we read in polls, but they are the best indicator we have, and they are often very close to correct. We are where Gordon Brown was coming up to the election of 2010 a year later, even with a new leader, and a government doing unimaginable things without mandate. This is greatly worrying.

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